The 1970s File Feature
Take That To The Bank
Take That To The Bank: Shalamar's Disco Debut and the Birth of a Soul Institution Shalamar had an unusual origin story for a soul and RB act: the group was e…
01 The Story
Take That To The Bank: Shalamar's Disco Debut and the Birth of a Soul Institution
Shalamar had an unusual origin story for a soul and R&B act: the group was essentially created by Dick Griffey and Don Cornelius, the entrepreneur and television producer behind Soul Train, initially as a vehicle for releasing disco tracks that could be marketed through the Soul Train brand. The first iteration of Shalamar was not a fixed group of performers but rather a studio construct, featuring session vocalists assembled specifically for particular recordings. "Take That to the Bank" was recorded during this transitional period and represents one of the first moments at which Shalamar began to coalesce into something resembling a stable performing act.
The record was released on Solar Records in late 1978, debuting on the Billboard Hot 100 on January 13, 1979. Solar (Sound Of Los Angeles Records) was the label that Dick Griffey had established as an independent enterprise following his earlier involvement with the Soul Train project. The label would go on to become one of the most commercially significant independent soul and R&B labels of the late 1970s and early 1980s, building a roster that included Shalamar, Lakeside, and the Whispers, and developing a distinctive sound that blended disco and funk with smooth soul production values.
The production of "Take That to the Bank" was handled by Leon Sylvers III, who was becoming one of the defining production figures of the Solar Records sound. Sylvers, a member of the Sylvers family musical dynasty and a gifted arranger and producer in his own right, brought a polished, sophisticated quality to his recordings that gave Solar acts a professional sheen that could compete with the major label productions dominating disco radio in 1978 and 1979.
The vocal performance on "Take That to the Bank" featured contributions from Gerald Brown, who was one of the early voices associated with the Shalamar concept before the more permanent lineup of Jody Watley, Jeffrey Daniel, and Howard Hewett was established. This shifting personnel situation was characteristic of the group's early history, when the Shalamar name functioned more as a brand concept than as a description of a specific set of performers.
The single climbed the Billboard Hot 100 over its six-week chart run, debuting at number 87 and reaching its peak position of number 79 on the chart dated February 10, 1979. While this was a modest showing on the overall pop chart, the record performed considerably better on the R&B chart, where it reached a peak position of number four, confirming the strength of Shalamar's appeal within the Black music market and on R&B radio formats. The R&B success was the more commercially meaningful indicator for Solar Records, whose primary market was the R&B audience rather than the mainstream pop crossover market.
The recording came at a particularly fertile moment in American dance music. The late 1970s disco era was approaching its commercial peak, and labels and producers who could deliver polished, groove-oriented dance tracks were well-positioned for commercial success. Solar Records and Leon Sylvers were among the most capable operators in this space, and "Take That to the Bank" was among the records that helped establish their reputation.
The subsequent history of Shalamar was considerably more commercially significant than this initial chart showing might have suggested. Once the lineup of Jody Watley, Jeffrey Daniel, and Howard Hewett was established, the group went on to achieve major commercial success in the early 1980s with recordings such as "A Night to Remember," "I Can Make You Feel Good," and "Dead Giveaway," all of which reached the top tier of the R&B and pop charts. "Take That to the Bank" is thus best understood as a foundational document, one of the early building blocks of a commercial and artistic enterprise that would reach full fruition several years later.
Solar Records itself became a significant force in soul and R&B music during the late 1970s and early 1980s, producing a consistent stream of polished, sophisticated recordings that sat at the intersection of disco, funk, and adult contemporary soul. Dick Griffey's entrepreneurial vision and Leon Sylvers's production expertise were the twin engines of this success, and "Take That to the Bank" provides an early glimpse of the sound they were developing together.
02 Song Meaning
Confidence and Financial Metaphor in Shalamar's "Take That To The Bank"
"Take That to the Bank" employs a financial metaphor to make an argument about romantic worth and reliability, positioning the narrator's love and commitment as assets so solid and dependable that they can be deposited with the confidence one places in a financial institution. The song belongs to a tradition of soul and R&B music that uses the language of commerce and economic security to describe emotional value, treating love as a currency whose worth can be assessed and trusted.
The bank metaphor operates on multiple levels simultaneously. At the most literal level, it suggests that the narrator's claims about the quality of the relationship are not mere boasting or romantic idealization but verifiable facts, as bankable and reliable as cash. This rhetorical move transforms the conventional declaration of romantic devotion into something that sounds more like a guarantee, backed by the speaker's confidence in the objective value of what they are offering.
The disco era context in which "Take That to the Bank" was created gives the financial language additional resonance. Disco was in many respects a music of aspiration and display, of sophisticated pleasure and upward mobility, of the enjoyment of things that cost money and signified status. The bank as a symbol in a disco-era soul record thus carried connotations not just of security but of prosperity and sophistication, of a world where love and money occupied adjacent positions in the hierarchy of desirable things.
Shalamar's particular position in the Soul Train orbit gave the song's confident materialism an additional dimension. The Soul Train program, which Don Cornelius had built as a celebration of Black cultural achievement and elegance, had always positioned its featured artists as figures of sophistication and commercial success alongside their musical accomplishments. Shalamar, as a creation of the Soul Train enterprise, inherited this positioning, and "Take That to the Bank" fit naturally within an aesthetic that celebrated both emotional authenticity and worldly accomplishment.
The song's production values reinforced its confident message. Leon Sylvers III's arrangement was polished and assured, delivering the track with the professional sheen of a record that knew its own worth and had no need to oversell itself. This alignment between the message of the lyric and the quality of the production created a satisfying coherence that gave the record its particular appeal on R&B radio in early 1979.
In the retrospective narrative of Shalamar's career, "Take That to the Bank" is understood as a first step toward the far more commercially successful recordings that would follow in the early 1980s. But it also stands on its own terms as a confident, well-crafted piece of late-1970s soul-disco that demonstrates the quality of musicianship and production that Solar Records was bringing to the market from its earliest days. The emotional confidence of the lyrical conceit was matched by the musical confidence of the execution, making it a genuine artistic statement as well as a commercial calling card.
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